How One Landscaper Picked Up 5 New 5-Star Reviews in a Week (Using Proof, Not Promises)

November 14, 20252 min read

How One Landscaper Picked Up 5 New 5-Star Reviews in a Week (Using Proof, Not Promises)

There’s a simple truth most local businesses overlook:

People don’t trust you because you haven’t done anything yet.
In the real world, the proof comes before the pudding.

At Crafted Click, we call this the Proof > Promises Rule:

No matter how good your work is, a stranger won’t believe you — because you're biased.
The cure? Overwhelming social proof
.

Most landscapers have dozens of happy customers…
but almost no reviews online to show that proof.

Recently, one landscaping company changed that — fast.
They went from “solid reputation, low visibility” to five new 5-star reviews in a single week, all from a simple, automated approach.

Here’s exactly what worked.


Step 1: Automate Review Requests

Right after each job wrapped up, the business sent this quick automated text:

“Hi [First Name], it’s [Your Name] from [Business Name].
We appreciate you supporting local business!
If we earned it, would you mind leaving us a quick ⭐⭐⭐⭐⭐ review?
👉 [Review Link]”

Simple.
Friendly.
Zero pressure.

This one message produced fast results:

  • New 5-star reviews

  • A stronger Google rating

  • More trust from new homeowners

  • Increased visibility in local search

All from using proof the business already had — happy customers.


📸 Insert Your Screenshot of Reviews Here

Screenshot of a landscaping company that got a bunch of 5-star google reviews from an automated review campaign

Step 2: Turn Reviews Into Visibility

Collecting reviews is good.
Using them everywhere is better.

We helped the business repurpose their new reviews across:

  • Their website

  • Google Business Profile

  • Facebook

  • Social posts

  • Google Updates

  • Short blog blurbs

  • Email snippets

Every time those reviews were published, Google saw the business name again.

That repetition does two things:

  1. Builds authority

  2. Boosts rankings across local and AI-powered search

One small habit → big gains.


The Takeaway (Proof > Promises)

Your work is good.
Your customers are happy.
The trust is already there — you just need to show it.

When you make proof visible:

  • Homeowners trust you faster

  • Pricing power increases

  • Your Google rankings climb

  • Calls and quote requests go up

Social proof is one of the fastest ways to grow a service business — and most landscapers aren't using even half of what they already have.


Want to See How Your Business Looks Online?

You can instantly check:

  • Your online reputation

  • Review strength

  • Website performance

  • Google visibility

  • Local ranking opportunities

  • SEO gaps

  • Missed leads and quick wins

👉 Run your free marketing audit here:

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McRae M. Voll is the founder of Crafted Click, where he helps landscapers and other local service businesses grow with smart websites, SEO, and automation. His mission is to empower small business owners by removing the marketing roadblocks that hold them back, giving them the tools and freedom to scale with confidence.

McRae M. Voll

McRae M. Voll is the founder of Crafted Click, where he helps landscapers and other local service businesses grow with smart websites, SEO, and automation. His mission is to empower small business owners by removing the marketing roadblocks that hold them back, giving them the tools and freedom to scale with confidence.

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